PARSED CONTENT

The web page ims.ca states the following, "A series of products that are built around our large database of magazine and online advertising." I saw that the webpage stated " IMS provides publishers with technology that improves advertisers ROI by increasing the number and quality of delivered sales leads." They also said " Helping clients maximize their web-derived revenue by delivering the most advanced technological solutions that helps them better service their clients. We collect, clean, store, process, mine and distribute data on behalf of our clients." The meta header had Ad tracking as the first optimized keyword. This keyword is followed by Database management, Database marketing, and Reader Service which isn't as important as Ad tracking. The other words ims.ca used was Publisher services. Online buyers guide is included but could not be understood by search parsers.